What are the major differences between products and services?

Which do you think is easy on the marketer? What do marketers have to overcome when marketing services?

Specifically - creating a food brand. Think Starbucks, Absolut Vodka, or Virgin Cola. In addition to more complexity in manufacturing/physical logistics, what are the most important things to consider? And how common is it for entrepreneurs to move between...

Advertising clearly increases demand for many products.  It seems like two different motives for advertising, one being competition, and the other being market penetration.  I think many more advertising dollars are spent on the latter basis than on...

I need to know what types of products and services electric utility companies in Europe are offering their customers. By products and services I mean various offerings beyond basic energy, including bill payment options, equipment, information, consultation...

I'm truly interested to know how everyday life in America is different than life in Australia through the products and services of each country.  The products or services should be created in Australia and made in or from resources found in Australia...

Hello all researchers and commenters, We are planning to start an e-business, we see that there is a great chance to earn some money selling some e-products and services. But we are at the very beginning and do not know what to sell at this time. We...

PLEASE READ FIRST: I live in British Columbia and as of July 1st the Provincial Government implemented HST (Harmonized Sales Tax) which combined both the Federal Goods & Services Tax (GST) with the Provincial Sales Tax (PST). I never really paid...

When u entering a Tesco store u will find these: some example I find are: Tesco direct, fresh food groceries, Tesco bank (are these right??) To show u what i mean i will provide you an example of Carrefour Carrefour products offered are: Carrefour Stores...