Fake and real Rolex, how does one tell between a good fake and real?

How do you tell a real pillow pet from a fake one and the websites below?

• http://www.pillowpetstv.com/Default.asp?tcode=pi8&tag=google&gclid=CP-b-_CYlq0CFUIDQAodu3GzsQ&bhcp=1 http://mypillowpets.com/shop/cow/ which one is the real pillow pet wesbsite and how do you tell a difference between a real and fake for example when the tag says my pillow pet and pillow pet (where i got from target)

• Answer:

  Both are "official" sites. The first is the site run by the company that does all of the "As Seen on TV" stuff, which only sells the officially licensed original Pillow Pets. The second is the direct manufacturer's website, which sells the originals, as well as the officially licensed Disney and Sports team Pillow Pets, and other specialty Pillow Pets.