What are the uses of spoken voice, language and image in advertising?
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How can spoken voice, language and image be used effectively in order to make advertising a success?
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Answer:
Ok i've done this before and this book is brilliant Advertising and Promotion: An intergrated marketing communications perspective by George E. Belch and Michael A. Belch. There's too much info 4 me 2 type it up here plus i cant put in the diagrams i have the 6th international edition
Jeewanth... at Yahoo! Answers Visit the source
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