Really interested in a career in advertising?

Career in Creative Advertising ?

• Im quite interested in this career option and have a few questions about it 1. Is this career hard to get into ? 2. Is it a high paying job ? 3. What skills are needed ? 4. What do i have to study in University ? 5. Do they work on computers ? Thanks !

• Answer:

  The creative department of an advertising agency is responsible for developing the ideas, images, and words that make up commercials and ads. Entry level jobs in the field include Junior or Assistant Copywriter and Junior or Assistant Art Director. 1. There is plenty of competition in the advertising/marketing field because there is a limited number of jobs and plenty of people like you who will be competing for these jobs. This is why it's important to learn how to market yourself and achieve the qualifications necessary to make it in the field. 2. When you work your way up that corporate ladder? Yes. An advertising executive can make anywhere from $40,000 to more than $123,000 a year, the median being about $65,000. Keep in mind, though, that you don't start out at that salary. Advertising execs need quite a bit of experience in the field. An entry level career in advertising generally pays about $28,000 to $35,000. 3. Creativity, obviously. Also, the ability to work with a team and the ability to take criticism. People in advertising tend to work under a lot of stress and they work a lot of hours a week. 4. The entry level positions I mentioned do not REQUIRE a degree, but it is preferred and necessary in order to advance in your career. A bachelor's degree in Advertising or Marketing is a good place to start. Copywriters may have a degree in English or Journalism. 5. Yes! "The junior copywriter assists one or more copywriters in editing and proofreading ad copy, writing body copy for established print campaigns, and developing merchandising and sales promotion materials. With proven ability and experience, assignments might include generating ideas for product or company names and writing dialogue for TV commercials and scripts for radio ads." "The junior art director assists one or more art directors in preparing paste-ups, rough lettering, and layouts for print ads and television storyboards, developing visual concepts and designs, and overseeing photo sessions and the filming of television commercials." Titles of advanced careers in creative advertising include Chief Creative Director, Creative Director, Creative Supervisor, Copywriter, and Art Director. These careers require anywhere from two to fifteen years of experience. However, these two entry level careers would be a good place to start once you get that degree under your belt.