How to make a skateboard?

How to make skateboard stickers? How do they get their design to stick on the sticky side?

• I've been thinking of making skateboard stickers. Example: Like this one http://www.freerideboardshop.com/media/upload/image/DVS%20Logo/dvs.jpg When you peel off the sticker, the design sticks to sticky surface and not on the paper side. I was wondering how do they transfer their design to the sticky side? p.s. I dont want to print my designs on a sticker paper. I'm trying to do it professionally.

• Answer:

  graphic designers do this. and i did this in my design class in high school. and how they not stick is a special paper made to not stick to. design it on a computer and a machine prints it. and they had some serious printers and cutters in that class, not your average everyday printer