How much do I charge for a brochure?

How much should I charge to do a public relations campaign?

• I am doing public relations for my uncle who is an artist. I'm writing a brochure for his new series, sending out press releases, and setting up interviews. I am still in school majoring in PR but I will graduate this May so I don't know all the specifics of how I get paid for my work. I know how much national campaigns for big companies cost but this is on a MUCH smaller scale. How much should I charge him for all this?

• Answer:

  Sounds like great experience that will speak very well on your resume; perhaps you should be paying him? I would say that I would do it in exchange for a painting, which will be with you your entire life. Otherwise, as a student, charge $35 to $40 an hour with a cap of not-to-exceed payment for 15 hours.