What do you think is harder to sell a product or a attitude?why?
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Have you ever watched a television show or a movie and felt like you were watching a really long commercial? are they selling an product or attitude and why?
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Answer:
Product Money, competition, audience, etc. If its local, you can probably get a single spot on the highest rated, radio station during its most popular hour, for the same money have the parent co. place your ad strategical in about about 20 ads in smaller radio stations, which target your target audience. If that helps.
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