How do you promote an online business?

How to promote an online business?

  • I run a business from home, it was doing okay so i made a website but now i have no idea how to get people to go to the website to buy. I've tried facebook, i made a page for it n have about 200 friends but i just have no idea how to market a website. are there companies who will do it for me?

  • Answer:

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You would probably use self serve paid advertising, there are countless sources out here, the best known is Google Adwords, which is fairly effective because your ads provide a solution to a question, appear in response to a particular search query, typically professional marketers have to carefully tune their advertising campaign ad copy, keyword selection and landing page design in order to be profitable. Ideally you would have known sales page conversion rates before sinking money into paid advertising. Facebook ads are effective for some as sell, a different approach is required since your interrupting people's social meandering, rather than providing a solution to a focused question. Facebook ads advantage is the power demographic targeting made available through user profile information, having an ad click access a Facebook page, rather than off site lowers the ad cost. Some pay to advertise a sweepstake on their Facebook page that requires a Like to access, the high click through rate ads for a giveaway can garner can drop the cost to less than 10 cents a click. Of course search engines are the best source of "free" traffic, although there can be a considerable investment of your time and in paid services to get a search ranking where your site is found. You might find some resources this SEO authority compiled a while ago to be useful. http://www.seomoz.org/dp/the-internet-marketing-handbook

You can promote an online business through SEO services. There are many SEO service providers that would help you boost your online business. But the first thing to do is to have a good website and the site, http://makeusawebsite.com/, can definitely help you with that.

You could read up about SEO (Search Engine Optimization) and then try tweaking your current website. Sites cited below for your reference. Hope this helps. Tyler

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