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Impact of Video on Internet

  • My End Goal: To finalize "content" for a panel/event..... What is the impact of video on the future of the Internet? Background: Our speakers will be: Photobucket, Yahoo, Google and one other......(Truveo, iFilm) Our Content Draft 1.0: In just months, online video has exploded from curiosity to an integral part of the Web. Last month, Youtube, barely a year old, attracted nearly 30 million unique US visitors, while Photobucket served __ million. While those numbers are relatively insignificant when compared with network television viewership, widespread video sharing is just getting started. Marketers who had just started looking into podcasting now need to consider online video as the newest marketing channel. Most of the videos being shared online are not full-length features. Rather, these clips fall into three broad categories: ? Home grown & Amateur Clips ? Montage Videos ? Clips of TV Shows So, the impact of video on the Internet is..... Question - To finish this content write-up.....What is/ will be the impact of video on the Internet? (will it have the impact that search engines had on Internet usage? Or is it jsut a gimmick?)

  • Answer:

    Hello seeker868-ga, You have a challenging assignment in trying to grapple with an exploding product. I?m giving you a wide sampling of current articles, blogs, news items, press releases, market research reports and other resources to help you get an overview of the hottest topics and comments around the topic of Internet video. These should give you lots of material for developing the topics for your panel. I?d love to attend your program. Best wishes for a fun and interesting presentation. ~ czh ~ http://blogs.zdnet.com/BTL/?p=2920 April 25, 2006 Video goes Internet?the future of what you watch On April 24, the Churchill Club held a panel discussion, "Video Goes Internet?The Future of What You Watch." The panelists included Rob Bennett, general manager, MSN Entertainment and Video Services at Microsoft; Jennifer Feikin, director of Google Video at Google; Blake Krikorian, founder & CEO of Sling Media; John Papanek, senior vice president and editorial director of ESPN New Media; and Ben White, vice president of Digital Media at MTV. Frank Rose, a contributed editor to Wired Magazine was the moderator. We have a podcast of the event that you can download, or you can play it from this page. ------------------------------------------------- http://news.zdnet.com/2100-1035_22-6065318.html April 26, 2006 BBC unveils big online revamp The broadcaster is lining up some major changes as it approaches "the digital age," including the growth of user-generated content and an emphasis on new distribution channels such as mobile phones and iPods. Thompson also revealed that as part of the Creative Future strategy, the BBC is less than five years away from allowing viewers to create "drag and drop" personalized TV and radio stations. The BBC's on-demand service, which allows viewers to download programs broadcast within the last seven days, will be renamed BBC i-player. It also will start to open up its archive and put it online. ------------------------------------------------- http://news.zdnet.com/2100-9588_22-6063536.html April 21, 2006 YouTube: Too rough for advertisers? Madison Avenue is keeping a close eye on what kind of advertising model the top player in the burgeoning market will adopt. YouTube has successfully attracted a large following by becoming the master of ceremonies for an Internet variety show that offers a stage to homemade-movie makers. To cash in, the company has set its sights squarely on the $12.5 billion online advertising market. User-generated video sites have two things going for them, said Gary Stein, director of strategy at Ammo Marketing in San Francisco. First, these sites are attracting a large and hotly sought-after audience: males between the ages of 18 and 34. The upload sites also are banking on video, which is a proven vehicle for delivering ads and one that advertisers understand after a decades-long relationship with TV. ------------------------------------------------- http://www.physorg.com/news65280728.html April 26, 2006 The Web: Webcasting a 'viable' secondary market Though IPTV -- Internet Protocol Television -- is definitely coming of age, and the broadband audience may "soon" rival that of traditional television, experts believe that there are some definite technical limitations to the medium right now. In addition to the technical and usability issues, the deal could also harm the company's relationship with key partners. Researchers at Strategy Analytics caution that webcasting will evolve into a "valuable secondary platform" for Disney and other TV programmers, but that consumers will continue to rely on cable and satellite service providers as their primary source of programming. ------------------------------------------------- http://weblogs.jupiterresearch.com/analysts/laszlo/archives/014908.html Internet Video-Cable Threat? Joseph Laszlo | April 14, 2006, 01:28 PM Last time I blogged about this, the Internet video threat to established video distribution channels was the hosting and delivery of user-created video content. While YouTube provides naughty fun, I'm still skeptical that it'll ever sub for cable TV Now the story's shifted a bit. This week I had a conversation with Maggie Reardon at CNET for her piece on how disintermediation efforts by Disney, Viacom, and pretty much every other major media company (delivering programs direct to viewers via the Net) threaten cable and the nascent telco IPTV offerings. ------------------------------------------------- http://www.techweb.com/showPressRelease.jhtml?articleID=X466386 StreamerNet(R) Launches Version 3.0 of Flagship Mobile Video Producer(SM) for Simplified Audio/Video Streaming April 26, 2006 (12:45 PM EST) "The future of multimedia communication," added Atchison, "is moving quickly toward models where individuals will primarily be streaming content to micro-communities of content specific, highly interested viewers. These are the areas in which StreamerNet has concentrated its research, intellectual property and technology developments." "Version 3.0 truly sets StreamerNet apart in the market, particularly the option for the inexperienced business user to create easy product video ads," stated David D. Hornbeck, owner of BoskoWood Unfinished Furniture in Nags Head, NC. "We were looking for a comprehensive streaming solution that would not only let us showcase our offerings better on eBay but also enhance our traditional online marketing through our Web site. StreamerNet technology has enhanced our customer service tremendously." ------------------------------------------------- http://www.prweb.com/releases/2006/4/prweb376752.htm Video Blog Alert: 3 More Reasons Why A Video Blog Beats Email Marketing San Antonio, TX (PRWEB) April 26, 2006 -- Video blogging could very well become the next "email". With the growing use of spam filters and verification services, deliverability of legitimate emails is now a major concern?especially for businesses. Fortunately, what problems technology has created it can also help solve. Video blogs are now entering the mainstream for several reasons. Reason #1: Deliverabilty. Video podcast technology lets you send your message to your recipient's computer directly and bypass the spam filters altogether. http://www.vblogtips.com ------------------------------------------------- http://www.redherring.com/Article.aspx?a=14987&hed=Top+10+Trends%3A+Internet+Video Top 10 Trends: Internet Video Internet video will make its way into the living room next year, as Hollywood embraces the P2P tools it once loved to hate. December 19, 2005 Print Issue ------------------------------------------------- http://www.clickz.com/news/article.php/3598686 Local, Video Trends Merge in Start-Up TurnHere April 13, 2006 Would users choose to view a standalone Web short about a local restaurant or hardware store rather than sit through a 15-second pre-roll ad before viewing editorial content? That's what startup TurnHere, a local travel video producer and distributor, is betting on. TurnHere produces both commercial and purely editorial films about neighborhoods and towns, created by honest-to-goodness local filmmakers. The videos, available at TurnHere.com, are searchable by keyword, city, state, filmmaker or title. Though TurnHere isn't set to officially launch until mid-May, it currently has 215 shorts available dedicated to neighborhoods, cities and businesses as far-flung as Seoul, South Korea; Elmer's BBQ in Tulsa, Oklahoma and Rockaway Beach, NYC. The opportunity for advertisers is simple: harness the creativity of local filmmakers to showcase your business in an entertaining, not intrusive, video story. ------------------------------------------------- http://mitworld.mit.edu/ MIT World? is a free and open site that provides on-demand video of significant public events at MIT. ------------------------------------------------- http://www.idc.com/getdoc.jsp?containerId=prUS20114806 Billion Dollar Opportunity: Internet Video Services Primed for Explosive Growth, According to IDC 05 Apr 2006 FRAMINGHAM, Mass., April 5, 2006 ? Internet video services are on the brink of becoming a mainstream phenomenon in the United States. According to a new forecast from IDC, Internet video services will generate over $1.7 billion in revenues by 2010, an increase of more than $1.5 billion from 2005 totals. Much of this growth will be fueled by a surge in the amount of premium content made available online. However, IDC cautioned that the market's potential could be dampened by key technical and legal hurdles. http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=42261 Premium Content Driving Internet Video Growth ------------------------------------------------- http://zdnet.search.com/search?q=video&cat=230 Search Results: Video ------------------------------------------------- http://rebuildingmedia.corante.com/archives/2006/04/03/internet_video_10_years_in_the_making_of_a_sudden_phenomenon.php April 03, 2006 Internet video: 10 years in the making of a "sudden" phenomenon Posted by Ben Compaine Internet video is breaking out big time. After years of Internet video being a postage-stamp sized novelty, it is ?suddenly? mainstream. ------------------------------------------------- http://www.impactvid.com/ Impact Video Communication Impact Video Communication coaches leaders to deliver the right messages clearly and concisely and to motivate any audience. http://www.impactvid.com/about.html Speak at a trade show or forum, and your presentation is streamed to the world. Deliver an internal presentation, and it may be streamed to the entire organization. Conduct a videoconference, and there is a permanent record of your video meeting. Appear on television, and your appearance is available on demand. Presentations and media interviews are for keeps. Why? We are in the age of broadband video. Any presentation or media appearance is available instantly on desktops globally. ------------------------------------------------- http://www.microsoft.com/presspass/press/2005/nov05/11-09APVidNetPR.mspx AP, MSN Align for New Internet Video Network Represents first relationship to syndicate MSN Video player. NEW YORK ? Nov. 9, 2005 ? The Associated Press (AP) and MSN today announced that they are teaming to develop the AP Online Video Network to provide AP members with news video for their Web sites. AP member Web sites participating in the AP Online Video Network receive a custom-branded MSN® Video player, daily news video from AP, pre-stream advertising to run adjacent to the video in the player, and a share of the advertising revenue. ------------------------------------------------- http://www.sltrib.com/ci_372808104/21/2006 Viral Videos: Spread of Internet video clips is catching The popularity of viral videos is an example of social networking at its most high-tech - passing laughter in the form of short video chunks from pal to pal via e-mail or through the community-based network MySpace.com. ------------------------------------------------- http://www.video-link.com/Video-Link.tv Trial Posting on WordPress ------------------------------------------------- http://www.internetvideomag.com/ Internet Video Magazine ------------------------------------------------- ://www.google.com/Top/Computers/Internet/Broadcasting/Video_Shows/ Computers > Internet > Broadcasting > Video Shows ------------------------------------------------- http://blogsearch.google.com/blogsearch?hl=en&q=internet+video Blog Search: internet video ------------------------------------------------- http://news.google.com/news?hl=en&ned=us&q=internet+video News Search: internet video =============== SEARCH STRATEGY =============== internet video video trends OR future OR impact web OR internet

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