Bar/Restaurant Market Research, Esp. Sports Bars
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I am looking for market research, backed up by some sort of evidence. The questions I would like answered are: (1) How many bars and restaurants are there in the United States? (2) How many sports bars/restaurants are there? (3) How many of those sports bars are chains/franchises? I would prefer to get links/evidence to the answers.
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Answer:
<Bar/restaurant market research. Number of bars and restaurants in the US. Employers Food services & drinking places 504,641 Drinking places (alcoholic beverages) 48,856 Nonemployers Food services & drinking places 694,310 Drinking places (alcoholic beverages) 71,618 Source: Census Bureau. http://www.census.gov/econ/census02/data/industry/E722410.HTM Drinking places by state. This data set gives a state by state breakdown of the number of drinking establishments. It also gives sales, annual payroll and employee numbers. Source: Census Bureau. http://www.census.gov/econ/census02/data/industry/E7224.HTM Drinking places (alcoholic beverages). Total number of firms Number of establishments. All firms 48,353 47,787 Single unit firms 47,787 47,787 Multiunit firms 566 1069 Firms with 1 establishment 333 333 Firms with 2 establishments 170 340 Firms with 3 or 4 establishments 45 152 Firms with 5 to 9 establishments 11 69 Firms with 10 establishments or more 7 175 http://factfinder.census.gov/servlet/IBQTable?_bm=y&-ds_name=EC0272SSSZ3&-NAICS2002=7224 Product lines This data set gives a breakdown of sales by product line including alcholic drinks, distilled spirits, wine, beer & ale, cigars, cigarettes etc. http://factfinder.census.gov/servlet/IBQTable?_bm=y&-ds_name=EC0272SLLS1&-NAICS2002=7224 This report gives an overview of the drinking places (alcholic beverages) industry. Source: Answers.com http://www.answers.com/topic/drinking-places-alcoholic-beverages -------------------------- Number of sports bars. It?s estimated that more than 6,000 sports bars exist across North America with HDTV technology. Source: The Digital Transition: A sports bar?s worst nightmare. By Gary Kayye http://www.digitalproducer.com/articles/viewarticle.jsp?id=31687 DirecTV programming is available in 35,000 bars and restaurants across the United States. Source: DirecTV http://www.directv.com/see/landing/dtv_onthego.html DirecTV will make pay-per-view packages available to roughly 30,000 sports bars and commercial establishments it services. Source: The Houston Roundball Review. http://64.233.183.104/search?q=cache:n7uKYVPXDm0J:www.thehrr.com/Samples/vol5iss1.pdf+%2230,000+sports+bars%22&hl=nl&ct=clnk&cd=1 10 to 15,000 sports bars and restaurant have satellite dishes. Source: We?re here live?crunch! The New York Times. http://query.nytimes.com/gst/fullpage.html?res=9B00E1D6103EF930A25757C0A962958260 Sports bar revenues. $1.2 billion in 2004. 3% growth. This is a powerpoint presentation. You can see the powerpoint file by clicking on the link at the top of the page. Alternatively by highlighting the text on the html page, the text can be read. Source: Mid-semester presentation. Haddon Kirk, Kofi-Owusu-Ofori, Will Martin, Ibrahim Kalifa. http://64.233.183.104/search?q=cache:TIthXel38dwJ:www.engr.ncsu.edu/eep/portal/groups/49/Mid-Semester_Presentation.ppt+%22sports+bars%22+GROWTH&hl=nl&ct=clnk&cd=34 ----------------------------- Competition in the sports bar sector. Major players include: Hooters of America ? 350 outlets Champps Entertainment Inc. ? 60 outlets Buffalo Wings Inc ? 220 outlets Damon?s International ? 140 outlets Total Entertainment Restaurant Corp ? 65 outlets ESPN Zone ? 8 outlets Fox Sports Skybox - 7 outlets Fox Sports Grill ? 6 outlets ------------------------------------------------------------- Companies. Hooters of America Inc. Operates and Franchises over 350 restaurants in 40 states. Beach-themed bar and grills cater to sports fans. The menu includes spicy chicken wings, chili and sandwiches. Beer accounts for around 25% of sales. Estimated 2002 sales $275 million. 1-year sales growth 37.5% Employees 6,700. http://www.hoovers.com/hooters/--ID__47976--/free-co-factsheet.xhtml Champps Entertainment Inc. Operates and franchises approximately 60 restaurants in 20 states offering casual dining, bar service and entertainment. The menu includes appetizers, salads, sandwiches and entrees. The restaurants are multi-level incorporating a variety of design elements to create differendt atmospheres. Entertainment includes the showing of sports events, music and karaoke. 2004 sales $211.5 million. 1-Year Sales growth ? 17%. Net income - $5 million. 1-Year Net Income Growth ? 70.8% Employees ? 5,400 (Source: Hoover?s Online). http://www.hoovers.com/champps-entertainment/--ID__13165--/free-co-factsheet.xhtml Buffalo Wild Wings Inc. Has 220 restaurants in 30 states. Owns and operates over 75 restaurants, the rest are franchised. The menu includes chicken wings, burgers, salads, appetisers and desserts. 2003 sales $126.5 million. 1-year sales growth 31.6% Net income $3.6 million 1-year net income growth 16.1% Employees 3,377 http://www.hoovers.com/buffalo-wild-wings/--ID__57242--/free-co-factsheet.xhtml Damon?s International. Established in 1979. The company operates 140 restaurants and franchises. The menu includes steaks, ribs, chicken, seafood and appetizers. Each location has a dining room and sports-themed bar and entertainment area called Damon?s Clubhouse. Estimated sales 2004 - $77 million. 1-year growth 2.7% Employees 3,350. (Source: Hoover?s Online). http://www.hoovers.com/damon's/--ID__106393--/free-co-factsheet.xhtml Total Entertainment Restaurant Corp. Operates a chain of over 65 restaurants in over 20 states under the names Fox and Hound, and Bailey?s. Offers full bar and restaurant service. The menu includes barbecue, burgers, pizzas and appetizers. Offers pub games including billiards and darts. Televisions show a variety of sporting events. 2003 sales $121.7 million 1-Year sales growth 18.7% Net income $6.5 million 1-Year Net income growth 9.7% Employees 3,700. (Source: Hoovers online). http://www.hoovers.com/total-entertainment-restaurant/--ID__53272--/free-co-factsheet.xhtml ESPN Zone. ESPN Zone is 80% owned by Walt Disney and 20% by Hearst. The company lends its name to a chain of eight sports-themed restaurants. (Source: Hoover?s Online). http://www.hoovers.com/espn/--ID__103583--/free-co-factsheet.xhtml B&B Restaurant Ventures LLC. Founded in 2001. In the process of creating a network of sports bars (Fox Sports Grill) which offer a menu of appetizers, sandwiches and steaks in an upscale atmosphere including dozens of televisions showing a variety of sporting events. The restaurants also hosts banquets, parties and meetings. Three locations in Arizona, California and Washington. (Source: Hoover?s Online). http://www.hoovers.com/fox-sports-grill/--ID__121400--/free-co-factsheet.xhtml Fox Sport Grill locations. http://foxsportsgrill.com/locations.aspx Fox Sports Grill This article describes the opening celebration which included red carpet arrivals, a live performance by platinum recording artist Smash Mouth, and appearances by FOX Sports personalities including Terry Bradshaw, Jillian Barberie and Joe Buck. Other guests include athletes such as Wayne Gretzky, Fred Couples, Curt Schilling, Claude Lemieux, Roger Staubach, Mark Grace and Kenny Lofton, as well as several Arizona business leaders. http://foxsportsgrill.com/aboutus_news_detail.aspx?id=31 "The primary difference between [ESPN] Zone and Fox Sports Grill is the focus on the local market," Freeman said. "We believe that sports are viewed in a local market, and the affinity of fans is pretty much local. We are catering to the local market, as compared to Zone, which is really more focused on the tourist market." Fox goes toe to toe with ESPN. Nation?s Restaurant News. April 22, 2002. http://www.findarticles.com/p/articles/mi_m3190/is_16_36/ai_85017794 This article explains how Fox Sports Grill aims to compete in the sports bar sector. Bill Freeman distinguished their brand from other contenders, stating that "we are creating a new category of sports-restaurant-bar by having a high-energy destination restaurant and a technology-driven sports bar." The executive also noted that his concept is situated to appeal to a local market, rather than what he described as the "tourist-driven product" at ESPN Zone. (Instant replay: Fox Sports Grill to open 2n Unit. Nation?s Restaurant News. May 19, 2003.) http://www.findarticles.com/p/articles/mi_m3190/is_20_37/ai_102655426 Fox Sports Grills sales. Sales are averaging $8 million per unit on an average check of $18. Further expansion is anticpated at the rate of 3 units per year. http://www.progressivegrocer.com/progressivegrocer/firc_new/search/article_display.jsp?vnu_content_id=1000619620 Fox Sports Grill differs from ESPN Zone in that its restaurants are smaller -- ESPN Zones average 35,000 square feet -- and have a more upscale approach. The sports bar is in a separate room from the dining area. (Fox Sports Grill nabs Seattle locale. Los Angeles Business. August 18, 2003.) http://losangeles.bizjournals.com/losangeles/stories/2003/08/18/daily3.html Competition in the sports bar sector. Anticipated sales at the Fox Sports Grill in Irvine are $8 million. Sports Grill intends to differentiate itself from competitors. According to Bill Freeman "we are creating a new category of sports-restaurant-bar by having a high-energy destination restaurant and a technology-driven sports bar." The executive also noted that his concept is situated to appeal to a local market, rather than what he described as the "tourist-driven product" at ESPN Zone. Champps Entertainment has struggled recently with a decline in earnings for the third quarter ended March 30. Revenues were $46 million and net income $544,000. In 2002 third-quarter revenues were $41 million and income $1.8 million in income, representing a 2.5 percent decline for the quarter. The decline was attributed to an 8.4 percent drop in liquor sales. (Instant replay: Fox Sports Grill to open 2nd Unit. Nation?s Restaurant News, May 19,2003. http://www.findarticles.com/p/articles/mi_m3190/is_20_37/ai_102655426 Description of ESPN Zone in Chicago. (CenterStage Chicago) http://centerstage.net/restaurants/espnzone.html Disney plans to open more sportsbars. Disney plans to open 15-20 uber-sports bars within the next five years. "By the end of the year, we'll have a network with different franchises in different cities, a lot like a league," said Scott Dickey, a former NBA exec, now director of marketing and sales for Disney Regional Entertainment. (ESPN Zone Inkis All-Star Sponsor Team. Brandweek, March 29,1999.) http://www.findarticles.com/p/articles/mi_m0BDW/is_13_40/ai_54266880> > <Search strategy:> <"census bureau"> <://www.google.com/search?hl=nl&rls=GGLG%2CGGLG%3A2006-26%2CGGLG%3Aen&q=%22census+bureau%22+&lr=> <"sports bars" estimated> <://www.google.com/search?hl=nl&rls=GGLG%2CGGLG%3A2006-26%2CGGLG%3Aen&q=+%22sports+bars%22++estimated&lr=> <"directv" sports bars> <://www.google.com/search?hl=nl&rls=GGLG%2CGGLG%3A2006-26%2CGGLG%3Aen&q=%22directv%22++sports+bars&lr=> <"bars and taverns" 2004 billion> <://www.google.com/search?hl=en&lr=&q=%22bars+and+taverns%22+2004+billion> <fox sports grill million> <://www.google.com/search?hl=en&lr=&q=fox+sports+grill+million> <hoovers online> <://www.google.com/search?sourceid=navclient&ie=UTF-8&q=hoovers+online> <espn zone> <://www.google.com/search?hl=en&lr=&q=espn+zone> <Hope this helps.>
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