Where can I promote my own music?

Where to Promote Music

• Answer:

  Thanks to the Internet, it's easier than ever to identify great places to promote music. Whether promoting music on a local, regional, or national level, a little extra research goes a long way in managing an effective awareness campaign. Press Local, regional, and national newspapers and magazines have long been a great venue for artists looking to promote their music. It is important to identify the appropriate editors--typically, a music or arts editor--to whom you can send music. Television Like newspapers, television stations are often receptive to helping artists promote new music. Identify which stations in your region accept unsolicited CDs for review, and which invite artists for live interviews and performances. Online Social media are an increasingly important promotional tool for musicians. Websites like MySpace, Facebook, and Twitter enable musicians to immediately connect with a fan base. Record Stores Independent record stores are often very willing to provide free or near-free promotional services to musicians. Postering, end-cap displays, and even playing music over the store stereo system are just a few of the ways a record store helps with promotion. Retail Independent or family-owned retail shops are also increasingly an important place to promote music. Book stores, salons, and even restaurants are often willing to sell or display CDs, thereby giving your music even more recognition. Live Shows A performance is a great place to promote music. Besides playing to a live crowd, having a mailing list on hand enables artists to sign up fans so they can stay connected to them in the future.