Can you come up with a few unique selling points for organic beauty products? What would you say if you were trying to sell exclusive organic beauty products?
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Answer:
"Which would you prefer to put on your face - organic products, where you can identify all the natural ingredients, or a bunch of unpronounceable chemicals? Which do you think will do a better job for you - and for the environment?" Now honestly, there have been advances in science so that some chemicals do wonders. But if I were selling only the organics, this is the type of persuasion I would use, knowing the kind of people that would be receptive to organics.
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