What is a good free CRM to use?

What is CRM& why use it?

• Answer:

  Customer Relationship Management (CRM) software can be used to manage all data related to a customer including sales, marketing and customer support issues.Track SalesCRM software allows a company to keep track of all sales prospects and the communication made with them. If the prospect becomes a customer, that information can be entered in the CRM, as well as any further communication, or issues, that the customer has.Marketing CampaignsCRM software can be used to track what prospects receive specific marketing information and whether they respond to that marketing campaign. This information can be used to refine marketing campaigns to make them more effective as well as to ensure that prospects get the proper followup from the marketing department.Manage Customer RelationshipsIf a customer is expecting a followup communication on an issue or question, CRM software can be set up to send out email reminders to the appropriate staff to remind them to contact the customer. It can also be used to schedule followup sales calls at the appropriate time.Advantages And DisadvantagesThere are several advantages to hosting a CRM system on a company's computers, including total control of the software and data. Some of the disadvantages include needing IT expertise to operate the system, as well as the IT cost to maintain the system.Advantages and Disadvantages Of A Remotely Hosted SystemSome of the advantages with implementing a web-based CRM system include a minimal IT commitment, and the ability to access the CRM from any internet connected computer. The disadvantages include less ability to customize the software, and having to depend on the stability and IT resources of the hosting company.Source:http://searchcrm.techtarget.com/definition/CRM