What are the best ad networks to promote online games?
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Besides Facebook, what are the best ad networks that can be used by an advertiser to promote an online game (not necessarily a game on Facebook, and doesn't have to be an ad network focused solely on games). Networks that are self-serve where ads can be quickly setup are preferred. CPC or CPA are preferred as well.
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Answer:
I am assuming you mean browser-based games, versus mobile games. The best self-serve ad network providers that have ample scale and sufficient analytics to enable optimization are Facebook, Google, Microsoft, and Yahoo. If you have the capacity to do display creative, another route I would recommend is to leverage a demand-side-platform like Invite Media to buy inventory on IAB standard ad exchanges. For the equivalent enterprise-class buying experience on FB, I would use Spruce Media. Many of the largest gaming platforms and group buying companies leverage Spruce.
Hooman Radfar at Quora Visit the source
Other answers
Ryan Berger
Your main promotion target is game player group, so that you can find some related ad networks, such as game forums, desktop game app ad platforms. There are many PC games that have in-app ads. You can run your online game advertising in these apps and the game player will click the ad and play your games online. http://desktopad.com is a desktop app advertising platform. You can create your campaign and set your bidding by your self. You will pay per click for your campaign.
Melinda Shara
Aside from specific ad networks, you might also check the trustworthy global players in the niche. Check Epom Market http://epom.com/epom-market, if you're interested in working with innovative international services.
Maya Andrejczyk
- MediaBrix - CPM Star - AppNext - Lifestreet Media - Venatus Media - WildTangent For a more comprehensive list you can visit http://thalamus.co (we'll have network data by country in the next few months)
Garrett Gan
These are some of the networks geared towards games specifically: http://leetmedia.com http://game-advertising-online.com http://cpmstar.com http://ad4game.com
James Simpson
You can choose Bebi Ad Network (http://www.bebi.com/ )Why you'll love BEBI? advertiser??Highest ProfitWith a comprehensive list of direct advertisers and advanced optimization technology, you can get the highest revenue from the most relevant ads for all your online content.100% Traffic MonetizationWe help you to monetize global web and mobile traffic across all devices and platforms with easy access to all statistics in real time.Dedicated Account ManagersOur experienced and multilingual account managers will provide strategically and timely assistance to help you earn more from your quality traffic.
Alina Xing
I would recommend CPMstar or Epom Market if you're looking for international networks.
Paul Buckwheat
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