How to develop native android app?

How does the app (as in Android, iPhone) market affect the way we build brands for our products (apps we develop) online?

• When there were no apps , a website builder would have unlimited possibilities to build his/her brand online. Where he/she sold is also where he/she built his brand. Now with the market place being the place to sell apps and search(within the market place) being the most preferred way to discover apps , is that not a straight hit on your branding? Or can we build a brand for an app as good as we do for a website? Except for Angry Birds do we have other cases of excellent brand recognition for apps (not including economist kind of apps which have brand recognition for content?).

• Answer:

  They key here is revolutionary app-building. We don't recommend building apps that regurgitate content already available on a website. Instead, find out what your target audience or customer base is struggling with and build an app to fix that challenge. It doesn't have to be squarely in your industry and doesn't have to be covered in your branding. It just needs to provide a simple solution to the same customers you serve every day. Who knows - maybe you'll create an entirely new revenue stream.