What are the objectives of marketing?

Facebook marketing - What is the most efficient way to utilize ad spend, while meeting the objectives with growing a fan base and raising engagement levels?

• More specifically, i am referring to marketing for a small developed market where a dollar is less likely to go as far, when compared to a larger market.

• Answer:

  Create a contest, there are various apps which you can use. Use the ad budget to promote the contest. It will increase the fan base and engagement. You can also try post boost on new audience to get likes and post engagement.