Why does Google make it so hard for developers to get access to the Google+ Pages API?
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Google wants more people to use Google+ - yet developers have a hard time getting access to the Google+ Pages API. What could be the reasons?
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Answer:
It looks like their team is only working with a small number of partners. Here is a response from their internal team: "We are currently only granting API access to candidates that fit minimum feature requirements and product guidelines at this time. If you are not contacted by a Google representative, you have not met our requirements. However, we will retain your application in the event our guidelines change; no need to re-submit. Thank you and please stay tuned to our http://googleplusplatform.blogspot.com/ for the latest updates." Personally I think they're finding that getting partners up to speed is quite time-consuming, so they're focusing on partners who are working with the top brands/companies. Whether that helps them in the long run or is a strategic mistake, remains to be seen.
Toby Ruckert at Quora Visit the source
Other answers
As a API holder, (not pages) I can say, they want to make sure you are serious about development, have something in place (with user adoption) and that you will not abuse the guidelines. The other component to this, with the pages API, you have some serious firepower at automating posts. This is one thing G+ wants to avoid.
Ben Fisher
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