How can Rdio avoid becoming the next Flickr?
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Flickr went from being something I loved paying for to something that my friends and I no longer use as a way to share casual photos with one another. What's to stop Facebook from becoming the de facto way I engage with music socially in the same way that it replaced Flickr for my friends and I as the place to share and keep up with personal photos?
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Answer:
People post photos because they want other people to see and enjoy them (either friends, in the case of a private network or admirers in the case of Flickr). Facebook has become the most popular way to share photos because they own the most popular network. So a user gets the biggest and most responsive audience by posting their photos there. The analogy with music is not quite the same. You can enjoy music by yourself and you can find music without having a social recommendation. Still, a Facebook music experience could be incredible for the same reason, because the right people are in my Facebook network. However, Facebook is not a dedicated photo or music experience, it has many applications. I believe there is definitely a place for a dedicated music experience like Rdio. Rdio has a social network but the problem for me is the right people are not on it. I have not been able to successfully get my friends to join Rdio despite my recommendations because Rdio is a paid service. Rdio already has some Facebook support. Rdio could succeed if they can figure out a way to tap into the musical knowledge of my friends on other networks (primarily Facebook) even without those friends subscribing to Rdio. For instance if a friend of mine thumbs up a song in Pandora or buys a song in iTunes or lists a band in their Facebook profile, I would want that recommendation to feed into Rdio. Rdio would also benefit from an easier way for friends to converse about music.
Eugene Chen at Quora Visit the source
Other answers
I think Rdio have taken the best first step by basing the service on a follow rather than a friend model. Spotify just takes my Facebook friends, but I have plenty friends with terrible taste and plenty of people with great taste in music that I'll never be friends with.
Ed Macovaz
Make it easier to find music users would like. Maybe I'm alone in this, but I don't like any of the recommended users' music. Too hipster. And that leaves me almost completely without recommendations. All I can do is look at users who like the same artists I do. And I can't even see taste neighbors. Right now, Rdio's philosophy seems to be that some people have better music taste than others. This will doom it to a snobby niche. Flickr is similar. It is dominated by photographers whose tastes are much different from the mass market's. Pandora is popular because it is the only way to get music recommendations without a bias in favor of obscurity. If I ask a friend what to listen to, they'll tell me about something obscure so they feel cool. If I ask Pandora, it'll just show me the songs most similar to those I like. Pandora's not afraid of liking something I've heard of. Rdio probably can't avoid becoming the next Flickr. These markets tend to break down this way, with the really passionate people sticking to the dedicated product and the mass market migrating to what's easiest. Facebook will dominate music.
Coleman Foley
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