Is it best to update an old iOS app or to roll out a totally new one?
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I have a 2 years old iOS app that didn't see much light. Now I want to dust that idea off and give it a fresh perspective and I'm hopeful that it'll get some attention. Now, my question is, whether it's worth releasing an update to that old version or to go off with a completely new app with a new name. The reason I'm concerned is the ASO factor. I don't know if stale apps accrue any negative ASO factors while the new ones don't. Anyone have any thoughts on this?
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Answer:
Yank your app. Redesign it. Give a new name and go. As it's barely seen the light of day, very few people, if any, will notice. There is nothing negative about this. If you received a lot of positive reviews those will be wiped out; they're wiped out everytime you release a new version, just so you know. You have nothing to lose.
Roderick Chow at Quora Visit the source
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