What is the technology behind Influitive (b2b advocacy marketing)? Is it home-grown or a tool that was customized for the advocacy B2B purpose?
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It's a fun minigame that (I would think) would have much larger application than just advocacy marketing.
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Answer:
Thanks for the kind words! We built the technology for the AdvocateHub from the ground up - it was important to us that our gamification systems and overall user experience was specifically tailored around advocacy, rather than a "one-size fits all" gamification platform.
Ryan Brunner at Quora Visit the source
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