Is there any SEO benefit to anchor text links in PDFs and any tips on how best to optimise a PDF for search?

If you know how to optimise a blog post for search engine then you should applied the same tactic to your PDFs.Have you seen some PDFs out ranking some articles and blog posts on the search engine result page. Actually, I think that if it is done well, it is easier to get high ranking for your PDF documents that most post. Especially if the wordpress the PDF is hosted on has a high domain authority and a number of quality backlinks.So here it is.... Keywords still matters: The search engines have always been about keywords and it seem like it will be so for quite a while. So make sure that your PDFs are written in an order manner with a natural flow of short and long tailed Keywords. Proper Formatting and Tagging: The search engines have always look well formatted and well tagged documents. So pay attention to your H1, H2 and H3 headings. Use bold faced sentence to place emphasis as well. Quality, Unique Content: Although the penalty on PDFs is not as often or as high as with website article and post with duplicate and poor quality content, if you want to easily rank your PDF documents, it is best to make them unique and valuable. Use your Word Editor's Features: I will have to find out about Mac but I know that on windows computer when using microsoft word, you can edit the document for search engines. After you are done with your writing, click on the file tab and on the down menu where there options to save or save as, click on the info button. Here you can edit all the necessary tags that you want the search engine to take notice of. Do these and you will easily rank your PDF documents. For how to rank you blog posts, see