What are the best tools for managing an effective Twitter marketing campaign?

I highly recommend HootSuite. Every day when I turn on my computer it is the first I check. This Social Media Dashboard has all my social accounts under one roof from where I can easily manage without jumping from one tab to another .. from Facebook, to Twitter and so on. I just can't find a better way for things to be easier... This application suits me best, especially because I can use it from my iPhone :)

But doesn't HootSuite give you a bit of a clearer picture of when, where, and from where?

"Quintly", our current tool is really really helpful. It saves so much of our time and helps concentrating on what's most important concerning our Twitter campaigns. I suggest you to have a look at it=) http://www.quintly.com/

As many have already mentioned, HootSuite offers a comprehensive dashboard which allows you to keep tabs on all of your social media accounts at once.  As far as social media management tools go, this one is by far the easiest for beginners and most effortless.

http://www.drumup.ioIt has content curation integrated with post scheduling for twitter. Also the analytics tool is very effective for watching out social media reach in form of graphs and data.The content fetched is to the point and tool has came out be very effective in social media marketing.I have been using it since past year and it has been adding various new features. The newly launched slack integration fetches content and you can make it push top content relevant to you in your slack marketing channel. Discuss with your team on which post should go up and schedule from right there. Easy to use and very effective tool.

To all whom it may concern,I currently work at Socedo as an marketing specialist, and what Socedo does is they provide an innovative software platform that allows for people to generate more client leads through Twitter. In essence, the holistic goal of Socedo is to serve as a connector of potential clients and varying companies and businesses. If it is of interest of you, please check our website http://www.socedo.com/ and see if our product and service would be the best suited for your marketing goals! There is a 14 day free trial that is also offered, so hopefully this will help you be able to gain further insight on whether this is the right product for you! Please let me know if you have any other questions! Cheers!

I don't think you need any of that stuff. Just use http://Bit.ly links. All that really matters is if they're clicking on your stuff, and http://Bit.ly will tell you that.

FollowerWonk is a great way of exploring the market you are working within and figuring out the best way to interact with your customers based on how other top influential people are tweeting.

Using just http://bit.ly is ok when you only have one Twitter account - but if you have several accounts to manage, a more powerful tool like HootSuite can save a lot of time.