I want to join an ad agency as a copywriter but I don't have any related working experience. Should I start as an account executive or should I focus on writing a great resume?
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Answer:
You should make a portfolio with "fake ads". Most agencies don't care about past working experience for people who are just starting their creative career. They want to see how creative you are. Making a portfolio with your copy will show all your creative potential and judgment faculty. (both important skills to a copywriter) I imagine that 10 ads would suffice. Choose companies that you like and try to work with different industries. It would be better to have a good art direction but it is not 100% necessary. Some copywrite
Paulo Fassina at Quora Visit the source
Other answers
Yeah honestly everyone starting out doesn't have work - as suggested do some practice work, or pro bono work, build your book and submit that. Also have a hunt around for internships to help get in the industry & build your networks - even if it's part time every little bit helps.
Ben Young
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