Art History: What are the social and ideological backgrounds behind "kitsch"?
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When do the earliest evidences of this tendency date back to? What triggered it? Can Andy Warhol's work be considered kitsch? How is the line between kitsch and Art placed?
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Answer:
The classic essay on this question is Clement Greenberg's "Avant-Garde and Kitsch", from 1939. It is reproduced here, and bears careful reading: http://www.sharecom.ca/greenberg/kitsch.html If we apply Greenberg's ideas to Pop, I think the key passage is: "If the avant-garde imitates the processes of art, kitsch, we now see, imitates its effects." So - Warhol's pop art is not kitsch, but operates by confusing the categories of fine art and kitsch in a very self-aware manner and can be considered "camp" among other things. Kitsch of course is alive and well, as is art that uses it for source material.
Martin Fox at Quora Visit the source
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