How do you maintain customer service levels in a rapidly growing business?
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One of the challenges we are facing recently as our business grows is to maintain the level of customer service that our customers are used to. We've hired ~10 employees in the last 6 months, and gone from a team of 4 in 2011 to 21 today.Our problem is that we are struggling to keep up with demand and service levels are slipping. One problem we're having is that we're unable to spend as much time training new starters as we did in the past simply because we're working on clearing a backlog which is almost overwhelming every single day. How do we get back on track? It's been suggested that we stop taking on new customers for a period, get everybody that started recently up to speed properly - the problem here is that it potentially looks bad, and it could harm our long term growth. But will a sustained period poor or mediocre service harm us more?
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Answer:
You may have deeper issues than service levels slipping. Your swift hiring and lack of training time may be symptomatic of deeper challenges. Examine your business model against the following 7 customer service golden rules: 1. Do not promise what you cannot deliver 2. Do not overextend your resources and get a reputation for poor performance. 3. Do not tell the customer what he or she wants to hear. Tell them what they need to know. They will respect you for it. 4. Quote and bill what the client can afford and grow with him (in content and resources). 5 Be dedicated to working yourself out of a job with a specific customer and having your client take over by training him. He will remember you and recommend you to 10 others. 6. Remember growth is a function of persistence and foresight. Know where your market is headed and get their first - then write and speak about your success indirectly by helping others. Demonstrate humility and a satisfaction in helping others succeed. They will find ways to give you credit. There are ways of tooting your horn without making peoples' lights go out. 7. Word of mouth advertising from pleased clients is a sure ticket to success. If you suspect you indeed have issues with respect to the above, then address long term strategy to resolve them, Pinging away on the help is usually a band aid fix under such circumstances.
Ken Larson at Quora Visit the source
Other answers
The answer is to build a process for all repetitive tasks or functions. The time you spend creating a process will save you significantly more time in the future. Process by definition is consistent, repeatable and predictable. Process is also the key to organizational efficiency and effectiveness. Youâre team is your first priority! Start by structuring your management processes as this will help you formulate your strategic management plan. In essence, you are creating a operating manual for yourself, your employees, your peers, and your successor. There should be processes in place for every function in an organization that are documented. It becomes the training manual for new hires, it's the basis for reviews, it's an analytical starting point to look at emerging problems and the foundation upon which you can build change. If you start building basic processes now, growth and change become less dramatic because they become just the improvement or expansion of a basic process that is already in place. Helps to take the hysteria out of rapid change. . Here are some examples: People Process: Focus on behaviors and activities that drive results and accountability ⢠Interviewing ⢠Hiring ⢠Skill Assessment ⢠Reward & Recognition ⢠Reviews ⢠Evaluating Performance ⢠Performance Improvement Plans ⢠Termination Process Management: Focus on efficient and effective processes supported by tools, training, and coaching ⢠Developing job descriptions with decision-making scope including goals and absolutes ⢠Process Maps for specific market segments, products, or promotions including tools available ⢠Training ⢠Coaching & mentoring ⢠Ethics manual Numbers/Goals: Focus on realistic and attainable targets that are measurable ⢠Financial plan including budget and 5 years history plus forecast per account in each territory ⢠Reporting templates that support the strategy, the numbers and the activities ⢠Partner planning templates for distributors and/or independent representatives if applicable The foundation of management process is clear & effective communications. It is vital to have a communications plan that supports the strategy and is consistent, repeatable and predictable. Leadership Communications plan ⢠Desired outcomes ⢠Desired actions ⢠Your talking points: What to communicate ⢠Your walking points: How you communicate through action ⢠Resources you'll need to tap or develop to succeed ⢠Measurement of progress: How will you know where you are?
Adelle Popolo
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