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What exactly is negative campaign advertising?

What is the most successful advertising campaign ever?

  • What company has had the best advertising campaign ever?

  • Answer:

    this is dull but true, an advertising exec from Budweiser saw that nobody could tell what lagers people drank cos they would pour their bottle into a glass at the bar and then walk to a table. they decided from then to make their beer bottles bigger than a glass full so that everyone could see that they were drinking bud as they carried their drinks to their table. they then became the biggest drinks manufacturer in the world.

E4IQK6FLCQ3EBCE7EMPQSEWKFM at Yahoo! Answers Visit the source

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The Levi "Original Jeans" campaign of the mid 80's to mid 90's was pretty unbelievable, keeping 501's fresh/hip/new year after year during that period. Incredible work. Apple's "Think Different" was also amazing. It featured contemporary and historic figures (Einstein, MLK Jr., Jerry Seinfeld, Ted Turner) -- without the product. The idea was that people who use Apple computers are different; they are smart, creative. By choosing Apple, they are putting themselves in the 'visionary' category rather than the 'lemming' category. Two other print-based favorite campaigns are Absolute vodka and "got milk". Campaigns with that much staying power says something.

MsAdventurous

This one is great because it is all FREE! Hello, Make your Business Profile for free, post classifieds, blogs, yellowpages and much more. This business network is the fastest growing company. http://directmatches.com/clpdirectster

clpdirect12

Doyle Dane and Bernback's 1962 ad campaign for a new German car by Volkswagen called the Beetle. Check on the net for details. But they blew everyone away with their "thnk small" campaign.

Ad Man

Sunny Delight's initial TV ad campaign in the UK back in the late1990's was so successful it actually knocked Coca Cola off the top spot and became the country's top selling drink for several months! Terry http://thehonestway.com

Terry D

"Where's the beef?"

Doctor J

Coca Cola - they have 100% brand awareness (ie EVERYBODY knows coke) And they have penetrated popular culture... Coke signs pop up in movies, tv shows etc

Bexsi

When Coca-Cola came out with "New Coke" (a new formula for the soft drink) in April, 1985, and then switched back to Coca-Cola Classic (the original formula) in June, 1985. Their sales skyrocketed.

dbmartin

could it be GEICO the caveman commercials? haha

CrankyJz

no doubt pey per click on search engine

sampath k

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