What is the relationship between direct marketing and customer relationship management?

What are the CRM (customer relationship management) attributes on customer satisfaction?

• 1.what are the crm attributes 2.what is the definition of crm attribute 3.what is the relationship between crm attributes and customer satisfaction

• Answer:

  The key element of customer relationship management is to make your customers satisfied. So your CRM software should have certain qualities/attributes in that regard: 1. User friendly, user-engaging interface; the look and feel of a social media website is a great example to engage your employees, so they can easily and quickly respond to customer requests. 2. How about Siri/Google search like feature: that would be just one place to search and add any customer matters 3. Collaborative system, where knowledge can be shared among employees, so information can be quickly provided to customers 4. How about a visual process in a form of a diagram, so employees would know what's completed so far and what's next in order to satisfy the customer There are many such attributes to enable customer satisfaction, as in this website www.bpmonline.us