Why are there so few stores with a business model similar to IKEA's?
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Answer:
If you view Ikea's business model as well-designed flat-pack furniture with an focus on quality design and an efficient global supply chain, consider the market size, the market bearing capacity and the barriers to entry they have created to make it very difficult for others: their furniture meets the needs of a particular niche - not everyone - but their product range saturates that segment with choice at a variety of price points each store can supply the needs of a large population, and there is not that much room for too many stores nearby (is another Ikea store likely to be Ikea's closest competitor?) their global size and scale allows them to share the fixed costs and benefit from local pricing differences to be cheaper than new entrants and their reputation, their existing product range, their design team, IT system, supply chain and more make it unbelievably difficult for others to compete with them directly.
Greg Becker at Quora Visit the source
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