What are the functions or roles of a good sales assistant?

I'm glad I am not going for a job for Boo Too. Simple. God gave you two ears and one mouth, use them in that proportion. A good sales assistant listens to the requirements of the client and supplies the best solution that best suits thier needs. Admit when you don't know something, you'll get respect. Support your seniour (and juniour) colleagues remember it's a team effort. Don't look for praise it makes you look insecure. Go the extra mile if it doesn't pay off now it will in the future. Finally, sell something you believe in, don't fake it. (30 years experience)