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Which bidding websites are the best?

I run a network of websites and want to create a real time bidding exchange. What tools are available for me to do this?

  • I want to create my own adexchange so I can offer my inventory through real time bidding. I have thought about using a SSP like Rubicon, however, I would make more margin creating my own exchange and I have unique data I would like to offer into the real time ecosystem and allowing DSPs to connect directly. Can anyone advise how I could go about doing this? Are there any tools available similar to http://RTBkit.org but for building an adexchange?

  • Answer:

    You can participate en Tradedoubler affiliate program for example. Or another affiliate platform without the need to implement and manage it yourself..

Julia Budovskaya at Quora Visit the source

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Unless you have the scale of impressions for Demand sources to actually spend engineering resources to integrate with you, then I would recommend just going with AppNexus, Rubicon, PubMatic, etc

Garrett Gan

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