Is Search Engine Optimization Dead?

Markating- http://moneyandmarket.org/

Well the straight answer to your question is "no, I don't think SEO is dead" However I do think you are going to have to adapt in order to survive. META description and keyword tags have not given any ranking weight for a long time. Using META optimisation was what I used back in 2000 - 2003, it is all about inbound links now. The new look to Google's serps is only the start of Google's strategies as they are looking to give authority with sites that are more user friendly and interactive. SEO will be now about affectively marketing your site and creating a good user experience as well as making it relevant. Another factor you have to take into consideration is that not everyone will choose to customize their results, especially those who are not internet savvy and these are usually the most profitable visitors. I firmly believe the way forward for SEO is in the analytics side, where is traffic coming from? what keywords are being used? what keywords convert? etc... SEO has always about been about making a site more focused and profitable. I recently wrote an article concerning this matter at http://www.seowizz.net/2009/02/is-seo-dieing-art.html , you might like to read it :)