What is the best way to promote an online fundraiser?

Who knows the best way to promote a fundraiser kayak for Susan G. Koman from a small town in the Adirondacks?

• We are small town with a big idea, and big heart that want to get as many people to break a world's record and create awareness for women's health, #1 being breast cancer. We ...show more

• Answer:

  I assume you've contacted the closest office for Susan G. Koman? Ask for any help they can offer with media / marketing. You can send press releases (NO cost) to all the local and regional newspapers, TV Stations, and Cable Stations, telling them about your event. That's free advertising when they mention it in a story, and you will likely get at least 1 reporter / photographer from a paper, and possibly a news crew to cover the event the day of. Get as many free calendar listings as you can - community center calendars, events / activities listings on Craigslist, get the event to the local schools, universities, and even senior centers calendars. It'll cost almost nothing, and will help get the word out. Good luck!