How do companies market their products?

How do cigarette companies market their products where all direct advertising is illegal?

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    They don't have to market it, they get free publicity from people l... You must be signed in to read this answer.Connected to GoogleConnected to FacebookBy continuing you indicate that you have read and agree to the .  Loading account...Complete Your ProfileFull NameChecking...EmailChecking...PasswordChecking...By creating an account you indicate that you have read and agree to the .

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Although I do not know for sure, I believe they help fund movies and television shows in return for indirect product placements. Maybe I am just paranoid but I believe the industry works with hollywood to make sure smoking is still included in as many movies as possible and can do so as long as they aren't promoting a particular brand.

David Michaelangelo Silva

Make them addictive Promote the brand, simply the brand, where the younger generation perceives the audience to be cool.  You see the Marlboro brand doing giveaways of logo'd shirts, hats, etc. at bars in college communities all the time. Younger people who long to participate in that culture see the brand therein.  The audience therein smokes.  Younger people emulate what they see in striving to belong.  They bum a cigarette from someone.  The brand affinity is established when the walk into a gas station and convince themselves to buy a pack to try it. Habit is formed. No more marketing is needed.

Paul O'Brien

I live in the netherlands and the only way I see cigarette-marketing is trough stickers and trough commercials inside shops where they sell the cigarettes.

Remco Peggeman

Here in Turkey there are SUV's colored in pink&white and labeled as "THE TEAM" - they really pop out. The vehicle is a kind of that is not very common, so it instantly catches your attention. They are driven by Marlboro sales team, usually recent college graduates. The employee have an unlimited millage(gas paid by the company), can keep the car after the workday and drive around freely, park it in front of their homes. I believe this is an advertisement stunt, making the "brand" THE TEAM associated with Marlboro in the mind of people but away of the eye of the legal system and remind you of the Marlboro every time you see the TEAM vehicle. edit: here is a photo of THE TEAM vehicle(the old design,2010):

Mertol Kasanan

Events like wills India fashion week are quite promoters…

Vikas Verma

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