What's the best way for small businesses in India to benefit from mobile advertising?
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As mobile usage becomes increasingly popular, in what ways can small business owners in India best benefit from mobile advertising? Between the various options available - sms, mms, mobile web, in-app advertising, etc., what works best for small businesses in India?
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Answer:
I believe mobile web can be a great space when it comes to B2C marketing. For my experience, I have seen more people surf the web rather than use applications. This means websites for mobile, well designed and with an option to be in vernacular, can do wonders.
Puja Goyal at Quora Visit the source
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