Would marketing in forgien countries require study of a popular countrie's culture aspects?
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would marketing in forgien countries require study of a popular countrie's culture aspects and buyers behavior before marketing khadi there? what aspects would need to be studied?
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Answer:
a big Yes! because when you do marketing you have to respect the country's culture and religeous aspects. You cannot introduce beer in the country where all alcoholic products are prohinited to use (eg Saudi Arabia). Better you do marketing/Market research like eg. Consumer purchase behaviour, choice models etc. before you do step in to themarkket
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