New e-business and in need of advertising ideas.?
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I am starting a new handmade craft e-commerce business soon and was thinking about different ways of advirtising. I was thinking about getting Car magnets made. I have business cards ...show more
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Answer:
imisdro is giving you some great information/advice. Take that further by first getting a USP (unique selling proposition). You need to set yourself apart from others in your industry to give people a reason to choose you; in other words "what is in it for the buyer to choose you over others". Use your USP to get a headline and some free offer to gain leads. Your offer should not one of your products, something like a "10 ways to..." article that will be helpful to them and lead them to choosing your services, but not something like "How to choose a ...". Use your leads to send them a newsletter with helpful content for them. By keeping in front of them, they will come to you when they are ready to buy. If you are going to spend money on advertising, make sure you know who your target customers are. For example, if your customers are mostly new moms, advertise and market in areas where you find them. This will save you from wasting money on advertising/marketing to people who doesn't care for your product. Make sure to include your USP, an offer and testimonial in every form of your advertising and marketing (and collateral). Be consistant with your message.
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Other answers
If you want to advestive in Ohio. I think I can help email me at [email protected] By March 21
princess08
The quickest way to start driving targeted traffic to your web site (people who are already looking for the products you sell) is with paid search, such as Google AdWords or Yahoo! Search Marketing. The upside: the traffic comes immediately. SEO takes months to take effect. The downside: you have to pay for it. Natural traffic is free. However, I often recommend that web site owners start with paid search, even if they plan on doing an SEO campaign, because pay per click management can generate some very valuable data that can help you pick the best keywords for which to optimize your site. Jerry Work http://WorkMedia.net
Work Media
Be careful with the car flyers; it is illigal in Connecticut. As for software you can use MS Publisher.
medbillsassist
Your off to an excellent start! I'm promoting my home business. Look for free classifieds, post on blogs and groups, Thrifty Nickle and Pennysaver, BigDaddyPays.com, place your web in your signature on all outgoing emails, join free networks (salespider.com), and free leads. If I can help contact me. Good Luck!
rightwitya45
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