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Community Management: Which is the best way of cooperation with the group of volunteer moderators in forum/social network group for e-commerce?

  • I faced the fact, that the forum based community owned by my e-commerce company started living as organic forum where experienced people help newbies and they actually act like in-forum support. As I don’t have an opportunity to pay them as a reward I’d like to know which is the best non-payment way of praise for them from my side and how can I effectively cooperate with them?

  • Answer:

    Managing an active and organic online forum is really exciting! I definitely agree with your instinct to want to reward active members. One technique that can be really effective is some sort of gamification (ie badges or rankings for most active participants). This will give these people some prestige for their great participation and will help them be recognized by new users as trustworthy members. I also agree with David that promoting these people internally and externally is a great way of growing both your reputation and theirs. I've found that the more personal feedback you can give people, the better they feel about your brand and community. And the more you can show people that they are contributing to something worthwhile and powerful, the more invested and passionate they will be!

Joseph V Lee at Quora Visit the source

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Other answers

I, like you, came into a role where a number of volunteers ran existing forums in a same manner. We were able to solicit products from related companies as giveaways. We used these as well as other non-monetary rewards. Additionally we gave them a greater voice internally to our company, meaning their opinion held more weight and they were given better access to teams within the company, such as email addresses of specific support staff Finally, we made a huge deal about them every chance we got. Gave them special monikers in our forums and made it known that help from them was as good as help from an employee. As they say, build your reputation by helping others build theirs. A few of my volunteers have gone one to be Community Manager themselves using their time with us as real world work experience.

David DeWald

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