Do sunscreens that don't smell like sunscreen exist?

A seconding of Neutrogena. And their Dry-Touch isn't oily as so many sunscreens are. The price and size are in the affordable range.

MD Forte. I am also pale and use sunscreen every single day. It's the only one I will ever use--zinc blocker, great rating re: toxicity from the Environmental Working Group, and it goes on just like a nice lotion with zero chalkiness or residue. It is also completely odorless. I cannot recommend it enough. You can get it on Amazon for under $30--look for the UV Lotion in a bigger pump bottle, not the tube.

Banana Boat products have a distinct fake-banana-y smell that I love. It's the only kind of sunscreen I'll use.

Nthing Neutrogena. Good quality, practically no smell. It smells very very faintly like whatever goes into sunscreen, but you have to really stick your nose in it to smell it. If you're looking for something that smells good without smelling sunscreen-y, I've heard raves about Ocean Potion products, which have an orange creamsicle fragrance. Never used them myself, though.

Nthing others--Neutrogena doesn't have much of a smell. Alternately, there are combination sunscreens/bug sprays. They mostly smell like bug spray, not sunscreen, which may not be an improvement.

It's expensive, but http://www.amazon.com/exec/obidos/ASIN/B000R2IBNY/metafilter-20/ref=nosim/ sounds like what you are looking for. It's not creamy and formulated specifically to be pleasant to put on. If you go to the http://www.amazon.co.uk/product-reviews/B000R2IBNY/ref=cm_cr_dp_see_all_btm?ie=UTF8&showViewpoints=1&sortBy=bySubmissionDateDescending, where the product is more commonly bought, you can see a lot ofpositive reviews that sound like what you are looking for.

Check the hand/body lotion sections. The Alba lotion I use is SPF 16. It has a smell but not a sunscreen smell.

I got sunscreen from Origins once and it smelled absolutely amazing--not even remotely like sunscreen. I actually enjoyed putting it on, rather than seeing it as the gross annoying chore that it usually is. This was a good few years ago, but I'm pretty sure it was http://www.google.com/products/catalog?q=origins+sunscreen&nomo=1&hl=en&client=safari&output=html&cid=5032222984729398273 which you can get for $25 at Beauty.com. Looks like it's all natural too which is good.

I find the Neutrogena Dry-touch sunscreens to have a pretty noticeable floral odor. It's not unpleasant, and it doesn't smell heavily of sunscreen chemicals, and it fades. But it does smell quite distinctly. A reason to consider them anyway is that they claim to use some technology that makes the SPF wimp out less quickly than that of other products. Trader Joe's sunscreen is much less smelly to me, but there's no fragrance to mask the chemical-sunscreen smell, so that comes through. I think in general that's the tradeoff you're going to be making in chemical sunscreens. Do you want to smell like the chemicals that block the sun, or do you want to smell like the artificial fragrance used to cover up the chemical smell? The obvious opt-out solution is to switch to a physical sunscreen. Personally, I go back and forth on how much credence I can bear to give to the Environmental Working Group's sunscreen paranoia - I think part of what they are saying is right on, and another part of it is alarmist. I've used Badger and Loving Naturals non-chemical sunscreens, which are usually the EWG's top-rated products. My experience with them is mixed. An unscented physical sunscreen does not smell like a chemical sunscreen (it smells like whatever the carrier oil in the sunscreen is: the Loving Naturals sunscreen smells a little bit like almond butter, not at all unpleasant). But using a physical sunscreen is a different experience than using a nice, thin, easy-to-apply chemical sunscreen: they are MUCH thicker and tackier and whiter than what you are probably used to.