What are modern methods of education?

What are good ways and methods to explore to promote children education apps to parents? And what are the key practical considerations I should bear in mind when I promote such an app for the first time?

• Mobile app promotion and marketing can be expensive. I want to hear from experts if they can share their past experiences with me so that I do not commit the same mistakes like some of these experts.

• Answer:

  Few prominent characteristics in app industry have emerged. Dynamic nature, High Competition, Few apps takes most of the Market share. Research Before venturing into a business, you should study your target Market, catch on the latest trends.  Competitor Analysis is necessary Usability Your app should serve a purpose and fulfill the user’s needs to sustain high competition. The app should have a rich UI backed up with robust Performance irrespective of the type (Native or Web). Monetization This is a very tricky part, if you consider a report by Gartner which says “Free Apps Will Account for Nearly 90 Percent of Total Mobile App Store Downloads in 2012” Here are some monetization strategies: ·  One is in-app-purchases, in which an app can be distributed for free, but      additional content is paid ·  Another is the subscription model, in which content is available for as long as    a user pays the regular subscription ·  Third could be you can integrate your free app with advertisement networks to     rake in the moolah. Timing You should catch on the trends like seasonal apps, which are popular during a particular time period such as holidays, travel based, Financial based etc. Leverage first mover advantage by optimizing your App Development Lifecycle and ensure rapid development. There are many resources available on the net to tell you more about this in details. I am attending a webinar on “Startups and Mobility” which is going to address similar challenges and issues. You can check it out here:  http://www.harbinger-systems.com/startups-and-mobility