What is the technology behind mass emailing used by companies like mailchimp that lets them send lacs of emails daily without having their email servers blacklisted?
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I've seen that many email servers have a daily limit of how many emails can be sent in a day. Anything beyond that may cause your mail server to be blacklisted as well as banned. How do companies like mailchimo then manage to send lacs and lacs of emails on behalf of the customers on a daily basis ?
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Answer:
It's less about technology and more about the secret, proprietary process our delivery team uses. Oh crap, they publicized their process?!?!? http://mailchimp.com/resources/guides/email-delivery-for-it-professionals/ Here's the technology: http://www.port25.com/ Sprinkle in about 10 years of trial and error, and you're all set!
Ben Chestnut at Quora Visit the source
Other answers
There are many factors involved in successful email deliverability. Infrastructure, capabilities of the MTA, following best practices and understanding and responding to deliverability metrics, both reactively and proactively, good list management and many other factors are involved. Our clients have the capability to send unlimited emails through our proprietary MTA software GreenArrow Engine and mailing software GreenArrow Studio, but they also have help available through our Deliverability Consulting services to assist them along the way. http://www.drh.net
John Bollinger
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