What are some Black Hat SEO practices you have seen?
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Whether you read about them, seen your competitors practice them or heard from friends about them, share your knowledge about Black Hat SEO. If you want to refresh your memory check out the Nature of Black Hat infographic at http://www.seopalbg.com/blog/the-nature-of-black-hat-seo/
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Answer:
The usual black hat stuff that I have seen in my career: Misuse of user agent detect - essentially showing 1 thing to search engine bots and a completely different thing for users. Happens a lot and is never a good idea. Buying links - so basic - Black hat for dummies Link Indexes - Big buckets of links in a network of sites. seems like such a good idea, but it is always used by people of nefarious intent. Hidden text - regardless if it is white on white text or text displayed at -10,000 px, hidden text is a no-no. I still run across it from time to time The Blog - You know the cheesy blogger site the miraculously serves up content where every entry has a link to the same site!?! Splogging - It's not just for breakfast anymore! (There is the splogging derivative - astroturfing where you leave stupid comments on wordpress blogs...think of that as your desert after a full meal of splog!) Anchor text "massaging": Is it black hat or just stupid for every link to have the same keyword? Malicious duplicate content: This is either "content spinning" OR when you have a product called "Blue Widget" and another called "Really Blue Widget" and a third "Really Widget That Is Blue!" and they are the same product. Domaining: Buying the URLs "http://Keyword.com" "http://Keywordkeyword.com" and "http://OfficialKeyword.com" and redirecting all of them to a low content page. Low Content Page: Rich title, rich meta, and no content...perfect to grab signups for your free viagra e-mail newsletter! Picture Spam: Picture of your product with spammy alt data "Britney Spears Naked Now" to grab some pr0n traffic.. Stay classy.
Tim Kilroy at Quora Visit the source
Other answers
The list you have below from other answers is just a drop in the sea. Basically ask yourself a very simple question; am I doing the work for people, or People and search engines, or Search engines? If you doing the work only for search engines then you do black hat!
Asher Elran
I'm not sure if it's black hat, but there is a network of sites in a very profitable industry in my city that are, at the very least, seriously grey hat. The main sites all interlink and they dominate most of the front pages for the most desirable keyword phrases. The main site is an exact match of the most desirable keyword phrase in the industry. All of the other sites appear to be designed to funnel link juice and authority to it. The second most valuable site in their network was previously a valuable website in a completely different industry. (The domain is nondescript enough that the acronym can be changed to mean anything.) Several of the sites that link to that one are related to the previous industry, but with dummy content and anchor text that is all optimized for the new niche. (Imagine an insurance website with links to a sporting goods site, if that helps.) There aren't many backlinks at all leading to this site, they just all happen to be pretty good ones, apparently. The third site in the network is newer, with a domain that makes sense to the industry, but it's getting helped from the top two sites and a much larger link profile than either of the top two sites. (All three of the main websites have expired domains that redirect to them, but the third site by far, has the most.) There are quite a few other sites in the target industry that are designed to potentially make sales, but the main function seems to be to spread link juice and authority to the three top sites in the network. Some of the lesser sites are obviously old domains from unrelated parts of the internet that haven't even been changed to accomodate their new purpose. They have the same old content with changed anchor text on the links. I've been patiently waiting for Google to catch on, but it doesn't seem like they ever will.
Anonymous
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