Why is Alexa rank important?

You asked good question, and you deserve a good answer. Alexa Rank is a measure of your site popularity relative to other sites. It is based on Alexa panel which is a general name for data collected from many Alexa devices: Toolbars, plugin and registered users.   In short, Alexa Rank is a relative measure comparing to other sites in the panel. Because the data comes only from users with Alexa panel it has some limitation and can be unreliable. because it's relative, others rank may effect your site.   Pros • Alexa measure is comparative tool for your industry. • used by advertisers to get website marketing potential. • website with higher Alexa rank attracts more advertising and get more ads. • "Same for all", pages and website traffic are measured in the same way.   Cons • Can be easily and greatly manipulated (you can buy it). • Not everyone are using the Alexa toolbar- how reliable it can be ? • No separation between top level domain and sub domains. • Not reflects the true power and status of the website.   Here is a more detailed discussion with long article on the subject http://netotraffic.com/alexa-traffic/   What are the alternatives There are some popular and good matrix for estimating website traffic an SEO The most used are: • MozRank- page Authority and Domain Authority • Majestic- Trust Flow and Citation Flow • Ahrefs- URL Rating and Domain Rating (Google pagerank is not updated any more, so i didn't mention it)   Bottom Line I think that Alexa rank is overlooked by many and gets too high weight. Still ,Alexa do provides other statistics and data service like: demographics, backlinks, Top keywords, etc. it can be a quick gross filter when estimating a website. But, for getting the true picture, there are other tools in the box.

Blogging Tips For Improving Alexa Ranking - Importance of Alexa RankingAlexa is a company based on website traffic and their data analytics and founded in 1996 in California.This company is the part of http://www.tedipost.com/search/label/AMAZON.It uses an algorithm for giving ranking and comparing different http://websites.So read carefully tips for improving the ranking of your website. Ranking is updated on daily basis by Alexa and you can also see the changes in daily ranking How to improve Alexa ranking:- Install Alexa toolbar Add Alexa widget to your website/blog Make good and best quality backlink Always write unique content Daily update your website/blogs Do commenting about Alexa Write article about Alexa By sharing your content on social websites By registering with Alexa boosting program Buy Alexa Pro membership if you can Make your content user shareable friendly Some other technical tips that can be helpful:- Using Longtail keywords Doing ON Page SEO How much this Ranking is important:- This ranking is a social proof So it increases your website social status It attracts advertisers if your website has a lower ranking. You can easily estimate your exact position of your website on the internet Alexa is also a partner of google So it can affect your google page rank also and it also affects your website PA and DA allocated by MOZ(Read this post to know about PA/DA http://www.tedipost.com/2016/01/10-blogging-tips-that-you-must-consider.html) So always keep these http://www.tedipost.com/search/label/TIPS in mind for improving Alexa ranking.If you have any suggestion about this brief post then please do comment in comment box.

You can not fully depend upon Alexa Rank. The traffic is recorded by the Alexa toolbar. Each time a user visits a website with Alexa Toolbar installed on his browser, the data is recorded and sent to the Alexa server & the visited website will be benefited by that data. Alexa Rank can be manipulated by variuos ways. Sometimes it may not be true that, a website with significantly lower Alexa Rank receives higher traffic. If you are targeting direct advertisers for publishing purpose, Alexa Rank can be really helpful. Alexa Rank can be helpful for building reputation. Lower the Rank, higher reputation as Blogger or Website owner. You can check this for more information, http://www.technowrapper.com/2013/08/does-alexa-rank-really-help-you.html

As per my knowledge Alexa rank is dependent on lot of factors such as page speed, page visits, viewers and many more. Also metrics for sites having rank greater 100,000 are not accurate. for more info, http://www.spinfold.com/is-alexa-ranking-important-for-your-blog/

Alexa important, because and when:1 You may compare your website with competitors2 you may track history of the website3 you may estimate number of visitors of the competitor.For usecases 2) and 3) there is a very useful service: http://www.rank2traffic.com/

Alexa Ranking helps to quantify the popularity of a blog or website and to assess its value in dollars. In addition to indicating its popularity, your website or blog’s Alexa Ranking can also let you find out how much money you can earn through Make Money Online programs such as ReviewMe, Text Link Ads and others that use Alexa Ranking to evaluate your ad strength. In summary, if your aim is to profit online, your aim should be to focus on http://www.rankstore.com/faq-alexa-improvement-service/ for your blog or website.Alexa pays attention to the traffic that a site receives, rather than its incoming links. Thus, this might be a good strategy for websites that usually have a heavy flow of targeted traffic that brings business. If the goal is to monetize your website, then improving your Alexa Ranking could probably be the way to go. The lower your Alexa ranking the better for your website. The common belief is that if you feature in the top 100,000, this is a clear indication that your site experiences substantial visitors.Webmasters and advertisers understand your website’s capacity to generate revenue through your Alexa ranking. Your Alexa ranking can decide how much advertisers will be ready to pay for space on your website. The lower your Alexa ranking the higher the bid.The Alexa ranking procedure for blogs and personal web pages is the same as the one used for websites. Blogs and personal pages are awarded a “*” mark to distinguish them.As Alexa ranking is considered one of the main indicators of your website’s success in terms of making money, you must make it part of your search engine optimization strategy.http://www.rankstore.com/alexa-rank-checker/

Alexa is important, but not as much you completely depend on it. Basically Alexa is more important for those websites which have  to sell or buy any service. Also important for those who provides advertisement on their website. People believe those websites most popular which have high Alexa rankings. Alexa depends on how much traffic comes to a website. I also agree with it, but I have also experienced some different and unbelievable situations. Sometimes I have seen that my websites Alexa ranking is decreasing while my website is getting good traffic and sometimes Alexa ranking is increasing whilae my website is not getting traffic. Then I come up to  the result that Alexa doesn't only depend on the traffic, its also depends on the Google's Algorithm Updates. Whenever Google updates new Algorithm, Alexa affects a lot.

There a number of rankings matrix to know about performance of a website. Alexa rankings are one of the best consideration we can make to know how  well a website is doing over internet. I would recommend you to have a look at this blog post to know more about Alexa rankings. http://goforseo.com/proved-tips-and-tricks-on-how-to-improve-alexa-rankings/

Alexa Traffic Rank is important, but it is only one measure and it doesn't tell you the whole story. Unfortunately, some people game Alexa ranking, so you can't always be sure that the ranking is real. I wrote an article on this topic: http://www.successharbor.com/care-alexa-rank-10012014 Please read it and let me know what you think.