What is guerrilla marketing?

What are some cheap, effective, and legal guerrilla marketing strategies?

  • What conversion rate do you consider if a particular strategy has been successful? What's considered cheap?

  • Answer:

    Like that you included "legal" to help define your question as at ALT TERRAIN (http://www.altterrain.com) we define guerrilla marketing as outdoor programs implemented without permission from cities or property owners. There seems to be two camps; those that define it as creative/low-cost/high-impact and those the use the term to define creative/non-permitted.

Adam Salacuse at Quora Visit the source

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Other answers

1) Content - Generate a ton of content and push it out across social media channels 2) Linkedin - Be active on Linkedin and friend all colleagues you meet for referral purposes 3) Email Newsletter - This helps with retention of current clients and generating new business from past clients

Eva Hibnick

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