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What are the best search engine marketing tools?

Search Engine Marketing: What tools does digital/PPC agencies use to make reports for clients?

  • Do they manually get pdf/cvs from the services used (adwords, etc.), use web analytic reports or do they use separate tools to make custom reports?

  • Answer:

    Adthena can create automated reports both in  PDF, Excel and Word. You can sync your http://Adthena.co.uk/  account with Adwords and get manage / automate reports based on that or use Adthena's Analysis for competitor reporting.

Faseeh Shams at Quora Visit the source

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Other answers

Usually .pdf and .xls reports that have their data export from the Mídia Network dashboard or from the analytics onsite. I also use a few scripts to automate the work. I did try tools like Swydo and Report Garden but they didn't fit my reports structure.

Yuri Moreno

Here at Podium we use adCore to send custom reports automatically to our clients. We can choose what report and how often to send them off. It would be too big of a time drain to do this manually. Of course, when clients have special needs we figure out how to approach them on a case by case basis.

Ben Bakhshi Natan

If you are managing multiples PPC campaigns, you will find Supermetrics useful. It helps you automatically bring various data sources into one place. You can also use our free reporting templates for your client reports. Many of our customers are marketing agencies and they found our product very useful. We are also an Editor's Pick in the Analytics App Gallery: https://www.google.com/analytics/partners/apps/editors-pickYou can see our products here: http://supermetrics.com/product/

Minh Hoang

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