What is guerrilla marketing?

What products are best for guerilla marketing?

  • Answer:

    The products that are best suited for guerilla marketing are unique and profitable. Low-end products are generally useless, because guerilla campaigns tend to produce lower volume of sales due to their accurate segmentation and targeting. If you are thinking guerilla marketing, you probably have a low budget for your campaign. Are you a start-up company? If this is correct, it would be cheaper for you to determine which guerilla tactics best serve your marketing strategy, based on the pain points that your brand addresses. Guerilla marketing is based on building relationship between your company and people who feel that your brand is an icon of their lifestyle. What makes your brand unique is more than product features: it's how you are positioned among your target customers. The following blog entry explains Guerilla Marketing and how it creates common ground between people and brands. http://ow.ly/fCq3m

Peter Woolvett at Quora Visit the source

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HERE ARE THE SOME CREATIVE GUERILLA MARKETING CAMPAIGNS BY WHICH YOU CAN SEE TOP PRODUCTS FOR GUERILLA MARKETING : We are so overwhelmed with advertising everywhere that it becomes hard for creative marketing agencies to make ads that stand out. Guerilla advertising is a great way to make unusual, surrealistic visuals and situations that passers by will remember. Here is a selection. 1. BIG PILOT̢۪S WATCHES Letting you try their watches even in the bus, a good idea to bring people at the shop. 2. ALTECO SUPER GLUE Way to make a point about the strength of that superglue. 3. THE SOPRANOS CAMPAIGN A bit creepy, but certainly noticeable. 4. SMART BRABUS Small but poweful, I think the message just got across the bridge. 5. NATIONAL GEOGRAPHIC SHARK BUS Enter the shark, a cool optical illusion for this National Geographic ad on a bus. 6. LOOKING FOR SEAFOOD Shells at the beach, what a great idea to let wanderer explore. 7. DENTAL IMPLANTS Unmissable ad, I̢۪m sure all the bowlers that went there remembered it. 8. AMNESTY INTERNATIONAL As often with Amnesty, powerful imagery to raise awareness for Human Rights. 9. FOLGERS COFFEE MARKETING CAMPAIGN Seen in New York, how would you not go grab a coffee there? 10. 3M SECURITY GLASS Trying to prove the quality of the product, I doubt it was real bills in there. 11. 12. Reference: http://www.omgstory.com/top-10-creative-guerilla-marketing-campaigns/#sthash.uWXBrMBx.dpuf

Keith Ramos

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