If I were an 'unknown' contemporary artist and I wanted to crack into a specific segment of the 'affluent customer' category who buys/invests in contemporary art, what are the Top 3 resources of all time that I would start with to accomplish this?
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The goal here is to narrow down on the top 3 resources that would allow me understand this customer, and their needs, better than they understand themselves. There is a LOT of information out there about this level of the art world. I'd like to narrow it down to the top 3 definitive sources for starters.
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Answer:
I cant answer that for you , unfortunately there is no easy way. Generally you need to be picked up at an early stage of your career ( ie at graduate show) by a gallery , but this isnt likely, its basically chance. You could try organising a big group show in somewhere like london ( bricklane gallery is one place to look) this worked for damien hirst and the yba's , but its all chance and luck really.
Ian Keaveny at Quora Visit the source
Other answers
You don't get lucky and become a Hirst or Koons all of a sudden. Having an acute political mind, broad knowledge of the art world, and world in general is half of the fight. Patience and a strong work ethic are needed too. Sources Read about contemporary art: trace influences between artists, find out who they read and read that too. Volunteer at an institution that works with high end artists, bartend one of their parties and meet everyone. Be born into a family that collects art and grow up around a culture of art patronage.
Joseph Strohan
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