What is establishing and allocating the promotional budget?

What are some of the important factors you would consider before allocating budget resources?

  • Answer:

    1. Allocate funds according to agreed priorities. 2. Discuss changes in income and expenditure priorities with appropriate colleagues prior to implementation. 3. Consult and inform all relevant personnel in relation to resource decisions. 4. Promote awareness of the importance of budget control. 5. Maintain detailed records of resource allocation in accordance with enterprise control systems.

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