What happens when people bid lower than seller want to sell for on ebay and time finishes for bidding?

If the seller has set a reserve price, if nobody meets that price then it doesn't sell. Sometimes the seller will give up and contact the highest bidder, if any, and offer them the item at what they bid in order to get rid of it, but is under no obligation to. If the seller has set a minimum bid and nobody bids (if only because nobody wants to pay that minimum or higher), then it doesn't sell. I believe the seller still pays listing fees even if it doesn't sell, not sure though. Read eBay's regulations.

You must decide on the lowest price you are prepared for the item to sell at and set this as your reserve price. Once the item has sold, even if it has not gone as high as you would have liked (assuming you did not set a reserve price) then to not complete the sale is in direct breach of E Bays rules. Once a sale has completed you are bound to send the buyer that item, provided you are in receipt of their monies. You could attempt to withdraw the item, E Mail and apologise to the seller, saying you got it wrong, but you will have to accept the consequences if the buyer turns ugly. E Bay can, and will, punish you or withdraw your rights if they receive a complaint against you,

That is why some sellers have a reserve. If the reserve is not met there is no sale. Some sellers set the reserve ridiculously high just to see what someone is willing to pay for something he doesn't really want to sell.

You cant not sell it to them in other words You have to sell it to them if bidding has finished. what you should really do is set a higher starting price =[

that's why you set a reserve price.

I think u dont get it

i heard that if the bids are lower then what your asking for the bid cancels out.

You should start your auction at the lowest price you will accept. I am a long time eBay seller and I am not at all a fan of starting auctions super low (i.e. 1¢ or 99¢). That is a good way to lose money!

You should put a reserve price if u want a certain amount of your prodcut to sell for. Putting a reserve price will let the buyers know how much at the least u will sell the item for. If the reserve is not met then the item wont sell to anyone who bid lower than the reserve. If you already sold the item at a lower price than u wanted it to, then try emailing the winner and tell them you made a mistake and ask if you can cancel the sell and respost the item with a reserve. If the winner refuses then its best to cut your loss and give it to them for the price as you dont want any bad feedback or legal problems.