MBA dual specialisation, marketing & human resource, what's their importance???
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MBA STUDENTS ARE FACED WITH DILEMA OF CHOOSING DUAL SPECIALISATION, HOW CAN THEY CHOOSE THEIR SPECIALIZATION? HOW IMPORTANT IS MARKETING AND HUMAN RESOURCE MANAGEMENT?
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Answer:
People are the most important resource that any organisation can have. Most modern firms have began to realise that marketing to internal stakeholders is sometimes even more important than marketing to external stakeholders. A double major in marketing and human resource management ensures that you have the knowledge to manage people and thereby implement meaningful changes effectively, that could ultimately impact upon the organisations bottom line. This should really be self explanatory to an MBA student.
shiibe at Yahoo! Answers Visit the source
Other answers
I would list it right at the top, You need good management to make any marketing successfully.
nadine_forbear
http://www.daylon.com/mba/ you should read that document. It has a lot of helpful information regarding the MBA degree.
nolyad69
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