How do I discontinue my Yahoo financial service?

How do i stop "key word" e-mails from yahoo?

• yahoo sends me e-mails whenever there is an article containing the key word "sub-prime mortgage". initially i requested this service. now i want to stop it. how do i discontinue this service?

• Answer:

  You could check those message for an unsubscribe method. Usually one needs to reply a message, change the subject to "Unsubscribe" to stop such a service. Check the messages to see how this could be done. You should also check the marketing preferences of your Yahoo Account. <options> --> <Account information> --> <marketing preferences>. More help about this can be found at : http://help.yahoo.com/l/us/yahoo/ymc/ Last but not least, if you keep having problems you could enter the addresses of which you receive such info to your blocked addresses list. That way you'll still receive the info, but... you won't need to place it in the trash manually.